Blog

Beyond the Basics of Retention

Forget everything you thought you knew about retention...Information for this blog has been taken directly out of our Retention Secrets ebook - on sale for $29 We all know retention is the holy gra...

Getting yourself ready for tax time: become the woman that runs a legitimate business

Tax time can be daunting and for most of my life, it was handled by someone else. When I start to shift my mindset from being a side hustle cash business to a powerhouse lash artist that radiates a...

The Importance of Client Feedback and How To Collect It

If you're an eyelash extension artist, you're probably always striving to provide the best possible service to your customers. You take pride in your work and aim to deliver beautiful, long-lasting...

How to set and enforce your boundaries

Business boundaries can be a touchy subject for all - we don’t want to be rude, we don’t want to be unattractive to clients. Defining and enforcing business/personal boundaries seem to invite tensi...

Increase your clientele by increasing your value

HOW do we gain clients in the lash industry? It's all we want - stable clientele that pay, don’t reschedule/cancel last minute and respect us as business owners. This is what creates a stable incom...

3 Things To Stop Doing To Unlock Your Full Potential in 2023

Most years we start a new year with a list of things we will do in the next 12 months - take care of our health, go to the gym 3x a week or pursue a dream that we have always wanted to pursue.  Bu...

5 Tips For Successful Client Management Every Lash Artist Should Know

The success of any lash business depends on two things - the quality of lash artists' work and their ability to manage clients well. If lash artists can't hold onto their clients, they won't be i...

7 Marketing Tactics to Promote Your Lash Business

If you've ever wondered how to promote your eyelash business, then this is the guide for you. In this blog, we will look at the most effective lash promotion ideas with a slant towards the modern...

10 Winning Strategies to Build and Retain Your Clientele

If you want to succeed as a lash artist, you need to know how to build your clientele.  And the key to building a hefty client list is to have a sound strategy.  In this blog, we’ll cover how t...

Why You Sometimes Have to Fire a Client—and How to Do It

“Can I really fire my client?” Look, it might seem counterintuitive to ever want or need to let go of a client… But trust us, sometimes it’s for the best.  Perhaps when you’re just starting, ...